Sunday, November 30, 2008

Dress for Less is More

Bravo Ross Dress for Less.  It's so rare in this day and age for companies to have their own jingles written for their commercials.  Its seems that every time you turn on the TV, you hear some indie-pop, rock-pop, or pop-pop song that you are sure to find on MTV.  I'm getting sick of all this cross promotion between the television and record industries.  It's like having the TV and radio on at the same time.  Nic Harcourt is probably behind it in some form or another (he's the music supervisor for 90210).  Between iPod + iTunes and every car commercial ever made in the past few years, we have heard enough catchy songs to fill a iPod 32GB.  

Let's give a round of applause to Ria Faust, advertising manager of Ross Stores, Inc. and Executive Producer Anne Marie Lasher for not being swayed by trends and sticking to their guns and doing it the old fashion way.  If you would like to find out more about the commercial or congratulate her on a job well done, you can contact Ms. Lasher at (310) 203-8400.
   
This revamped new duet version of the jingle is spectacular.


Let's not forget about the slightly older upbeat junior version.

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